Helleo, every STMer, My name is XaioLu, joined STM after reading the 2023 Report, hoping to learn and connect with more people here.

After reading the report, I had a question:
“Does “White hat” and “Black hat” refer to the offer type or the affiliate marketer’s prompting method( like EMU and Brand Bid)?
Additionally, why are some Nutra products or finance products are considered as “White hat” while others are considered as “Black hat”?

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