The vertical of white-hat lead generation offers has been growing and expanding so fast in the last 5 years, that now the turnover is trillions of dollars yearly. They earned the biggest popularity on the Tier-1 market with the USA taking the leading place. In the next couple of years we expect to see an even faster development of this market. Today Zeydoo will tell more about the vertical so that you don’t miss your chance to get the most profit out of it now.
We’ll talk about the market size, different types of offers, approaches, traffic sources and other peculiarities of work with lead generation. We’ll also have a media buying team from Zeydoo answering some of the most pressing questions at the end of the article.
Market size of lead generation offers and prospects of the verticalThe leader in money turnover on the lead generation market is obviously the US (we got the confirmation once again after attending Affiliate Summit West). This time around 80% of all attendees that we had a chance to speak to were representatives of some lead generation project in the States..

In the last 5 years the market has grown several times. And since the United States are the trend setters in different marketing approaches, we can definitely go on and take their experience with the vertical and earn big money. This is why our team in Zeydoo is actively working on expanding our lead generation vertical and scaling the performance of our publishers. Now we’ll show you some numbers and you’ll see for yourself why it’s profitable.


For example, home improvement niche and how it’s developing:

  • 59% of all houses in the US were built before 19 ...

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