Hey Everyone – Hope all is well. Here’s my first follow along for a native diet campaign. I hope you enjoy, and please feel free to provide any feedback, suggestions, criticism, etc. It would be greatly appreciated.

Let’s Begin…

1. Campaign Overview, Offer, and Placement/Targeting

Network: http://nutryst.com/
Traffic Source: https://www.content.ad/
Offers: Multiple Garcinia’s offers
Lander Style: Advertorial & Review Site
Tracker: http://voluum.com/

Targeted Devices: Tablet & Desktop
Content.Ad Campaign Type: Advertorial
Content. Ad Budget & Daily Spend: Set to “open”
Bidding: I’m starting out my bidding $0.02 over the minimum, and plan to increase in increments of $0.02 as needed.

Key Takeaways:

-I’m creating separate Tablet and Desktop campaigns.

-I’m testing 7 angles and banners

-I plan to collect data for 48 hours

I spoke to a Content.Ad rep. He recommended to let your campaign run for 24-48 hours with about 6 banners. Assess CTR’s and cut from there. He said you can expect an Advertorial campaign CTR to average at about .08%, with a high side of about .16%

2. Angle ...

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