Running Mobile? Boost ROI with Granular Offer Testing! – Part 3
************************************
STEP 3: INITIAL RESULTS
************************************
General Wifi:
Offers Stats:
ISPID Stats:
Not too much data yet, and the overall offers stats don’t look too good. But for the 4 ISPIDs that have made 1 conversion/ea, when I drill down to offers the offer that made that conversion is green. So by running more traffic I could end up with a few major ISPs in profit. Will run more data and then decide.
Adult Wifi:
Offer Stats:
ISPID Stats:
Again, not enough data yet. The only ISPID with “green offers” when I drilled down, is 3369. The overall offers stats look dreadful as well. So I’ve decided not to continue with this camp.
Adult Telcel:
ISPID -> Mobile Carrier -> Offer:
This is the “tag-along” wifi traffic from Telmex/Telcel. Nothing too exciting yet. I’ll just cut offers that made 0.06 and 0.45 and run more traffic to see if things pick up, because some of the offers haven’t even had a chance to convert yet.
Telcel portion of ISPID 366660:
These are stats for t ...