Did you know that the average POP campaign gets traffic from about 20,000 publishers?

And according to many reputable sources, around 40%-50% of this traffic is fraud, generated by automated scripts and bots.

In 2016, $7.2 billion in ad revenue was wasted on fraudulent traffic and in 2017 this figure was doubled.

What does this mean for the average affiliate buying pop traffic? Unless you sit on your computer 24/7, constantly refreshing stats, cutting bad publishers and making zero errors while doing it, half of your spend will go down the drain.
No surprise it’s getting harder and harder these days to have a good campaigns right from the bat.

That’s why we created a platform that will make it much easier to have profitable POP campaigns, especially compared to affiliates that still optimize manually.

I’m talking about the new kid in TheOptimizer family, TheOptimizer.io Mobile / POPs.

It took a full year ...

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