Introduction: This is an overview of how things happen when you take a creative thats working for a similar offer in another geo. Make your own variation of it, port it to new geos and then you try to run broad 45+, with just one broad interest which is engaged shoppers. Many say oh let the pixel do the magic for you, so I’ve decided to spend $2000 to test this theory. The following raw guide is my notes, observations, stresses and disappointments. NO ONE will tell it how it is; except for me of course. This was a classic failure, failure is what you’ll encounter 90% of the time when you do any type of paid marketing; that’s life. The gurus will always show you this student is killin it a week after taking their course, and that. They will show you one student out of maybe 1000 students. Because they need to sell you courses, I don’t have a course to sell. so Here is the real deal!!!!

PS: In the process, since the results were so damn bad, I’ve decided to find the ideal customer by narrowing my targeting which is also detailed on how we did that in this case study. This case study uses methods that are recommended to find your ideal targeting, including running video ads then creating custom audiences of the top people that watched 95% or more of the video, laser targeting your ‘perfect customer’ using flex audiences and even remarketing to people that visited the order pages.. It’s cold, raw, uncensored. Don’t say I didn’t warn you 🙂

I am so overly sick of all gurus teaching how to scale shit that already works, but they don’t help anyone how to start something from zero and get it to the point where you have to scale it because its making you money… so today you are in luck because I am going to document and write a step by step guide on how to promote branded ecom products (these aren’t drop shipped from ali express, nor do they use sho ...

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