If you are doing FB PPC and not checking responder demographics report, then you are throwing money out of the window! Read along and learn how to cut out bad performing ads and targeting groups.

What is Responder Demographics report?

It’s performance data that Facebook give you for FREE!!! Yes, you get exact report, what demographic “buckets” (groups) are giving you the highest CTR. And we all know what high CTR means right? Ka-ching $$$! Find it here: Fb Ads Account -> Reports -> Report type -> Responder Demographics

You can generate this report after your campaign gets at least 100 clicks in first week. For ex ...

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