Dating on Facebook: Banproofing, Clickbaiting and Staying Alive

There seems to be a lot of concern, quite rightly, over which dating ads are likely to land your Facebook Account in the gutter. “My Facebook account was banned” seems to be a trending phrase across the blogs and forums.

I’ve been advertising on Facebook for several years now and my original account is still in tact, despite a warning to ‘remove all offending ads or face suspension’. I’m not sure whether that’s down to blind luck, or because there’s some method in my madness, but I thought I’d share some tips for profiting with dating on Facebook, and staying alive in the process.

Take them with a pinch of salt.

I could be banished in to Facebook history by the time you read them.

Advertising to females is less risky.

I’ve long been an advocate of avoiding male dating altogether on Facebook. There are two reasons for this.

Firstly, male dating is super competitive. Given the male-dominated nature of affiliate marketing, most new affiliates are likely to be guys who find it easier to write ads for other guys. This creates a bottleneck, and a whole lot of banner blindness.

Secondly, and more importantly, for your ads to compete with weary male eyeballs, you’re going to have to involve yourself in a dogfight over who can show the most skin and get away with it. I’m not saying that females don’t respond to ripped chests and half-naked bodies too, but it’s very tough to compete in the male dating niche where such visual ads are fundamental to success.

If a large number of dating affiliates are still getting banned, then I guess that means there’s a large queue of dating affiliates that are next in line to be axed. This is your competition. Do you really want to be trying to out-CTR a group of affiliates who are happier than you are to put their account on the line?

My solution for this is to avoid male dating like the plague. It’s a dogfight, and in my opinion, soon to be a no-win battle.

I prefer to stick to advertising to the female 30+ crowd. Not only do these offers provide great payouts, but they are seen as the quality leads that most companies wants. Once aga ...